Job Description
We are a leading luxury wine company, home to an exquisite portfolio of renowned wineries and exceptional vineyards. Established in the heart of Napa Valley in 1976, our journey has been one of passion, innovation, and excellence. With a commitment to crafting exceptional wines, we have grown into a beloved brand recognized worldwide.
Who We Need:
Are you ready to be part of something extraordinary? We're seeking a dynamic and visionary leader to join us as our Chief Marketing Officer (CMO) and Chief Direct-to-Consumer (DTC) Officer. This is an incredible opportunity to play a pivotal role in shaping the future of our iconic brands and driving growth in our direct-to-consumer segment.
What You'll Do:
Strategic Leadership & Planning:
Collaborate with our visionary team to refine and execute our company's strategy, shaping our long-term vision and guiding our marketing initiatives.
Develop innovative marketing and branding strategies, leveraging industry insights and market trends to drive our brand forward.
Utilize consumer data to create engaging and consumer-centric brand experiences across multiple channels.
Marketing & Brand Positioning:
Lead the execution of strategic marketing campaigns, highlighting our unique value proposition and positioning our brands as industry leaders.
Prioritize data-driven marketing strategies to enhance customer acquisition, retention, and loyalty.
Harness the power of digital marketing to engage our audience and foster a vibrant community of wine enthusiasts.
Product & Market Innovation:
Drive innovation across all channels, spearheading new product development and expanding our portfolio.
Foster a culture of creativity within our team, creating compelling campaigns and branding opportunities.
Develop strategies to attract new customers and enhance the experience of our loyal consumers.
External & Internal Communications:
Assist in crafting our brand's narrative, ensuring consistent messaging across all channels.
Foster a collaborative and inclusive environment, organizing internal events and communication to support our team's success.
Cultivate relationships with key stakeholders, solidifying our reputation and brand value.
What Will Make You Stand Out:
15+ years of strategic marketing leadership experience, ideally in the luxury/lifestyle or beverage industry.
A proven track record of driving growth and enhancing brand equity.
Strong analytical skills and a data-driven approach to decision-making.
Expertise in digital marketing channels and technologies.
Excellent communication skills and the ability to foster strong relationships.
Why Join Us:
Competitive benefits package including medical, dental, vision, and more.
Unlimited vacation to recharge and explore your passions.
Tuition reimbursement to support your continuous growth and development.
Discounted wine and other exciting perks!
Ready to Join Us?
This is your chance to be part of something truly special. If you're ready to make an impact and shape the future of our iconic brands, we want to hear from you! Apply now and let's embark on this exciting journey together.
Note: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Employment Type: Full-Time
Salary: $ 25.00 Per Hour
Job Tags
Hourly pay, Full time, Worldwide,