Social Media Coordinator Job at Ocean Casino Resort, Atlantic City, NJ

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  • Ocean Casino Resort
  • Atlantic City, NJ

Job Description

The Social Media Coordinator will develop, execute and leverage mobile and social media efforts to grow market share and expand brand awareness.

Position Responsibilities

 

  • Responsible for providing overall support for Internet Marketing initiatives, such as but not limited to research, strategy and implementation of emerging forms of digital media and social media.
  • Helps build and maintain all social media platforms, including but not limited to Facebook, Twitter, Google+, YouTube, Instagram, Snapchat as well as, new/emerging platforms.
  • Helps with planning, development and implementation of social media strategies, content calendars, and tactical plans, ensuring that all social media messages, measurements and content are relevant to target audience.
  • Attends events and promotions to gather content for social channels.
  • Supports the greater marking Department through copy writing, photography, interviews and other related activities.
  • Develop, execute and leverage mobile and social media efforts to grow market share and expand brand awareness.
  • Understands current trends, technologies and advancements in social, mobile and online review sites.
  • Assist with measurement and evaluation of social and mobile program success.
  • Support advertising team to ensure alignment between digital and traditional media communications.
  • Monitor online reviews on sites such as TripAdvisor, Yelp, Online Travel Agency sites, etc.
  • Maintain up-to-date web content.

 

Essential Functions

  • Exposure to casino related environmental factors including but not limited to secondhand smoke, excessive noise, and stress related to servicing customers in a high pressure and fast paced environment
  • Must be able to stand for an entire shift and be able to move throughout the Casino/Hotel areas
  • Must be able to work holidays and weekends, as well as flexible shifts and/or unusual hours
  • Must be able to lift/push/pull up to 25 lbs

Requirements

  • Bachelor’s degree in Marketing or related field.
  • Two – Three years working experience in site content management, online marketing and social media marketing in a B2C capacity. Hospitality and gaming experience preferred.
  • Must demonstrate effective writing and editorial skills.
  • Ability to handle multiple projects and deadlines.
  • Experience working with an online contact management system a plus.
  • Must possess strong communication skills and teamwork skills.
  • Ability to work independently and proactively utilize data to drive results.
  • Must be willing to work nights and weekends.
  • Other duties as assigned.

Benefits

  • Free meal on shift
  • Training & Development
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k,)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Paid Time Off
  • Free Parking

Job Tags

Holiday work, Full time, Work experience placement, Flexible hours, Shift work, Night shift, Weekend work,

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